Weekly stories curated exclusively for digital tourism marketers
20/20 Vision Lucky us! The Travel Vertical has crystal ball readers with insights for 2020 tourism marketing. (One or two sentences works just fine!) Send us your 20/20 visionary contribution for publication in next week's … [Continue reading]
Marketers who understand differences between generational tendencies and preferences have a head start on creating campaigns that will resonate more deeply with those shopping for travel, according to Expedia Group Media Solutions. For example, … [Continue reading]
#1. Abu Dhabi Department of Culture and Tourism just won the GUINNESS WORLD RECORDS™ title for the ‘Largest Augmented Reality (AR) Screen’, as part of a pioneering augmented-reality advertising campaign to promote the UAE capital. How did it … [Continue reading]
Here they are... Streetsense has boiled down the salient points on these top 20 trends on the immediate horizon to just one easy-to-digest sentence on each one. Related: A Dozen Digital Marketing Trends in 2020 Perhaps DMOs can look … [Continue reading]
Just in the nick of time, Brand USA benefited from a congressional re-authorization measure included in a broader end-of-year spending package. Brand USA now has its future secure through 2027. The American travel community widely applauded the … [Continue reading]
