Weekly stories curated exclusively for digital tourism marketers
>> PEOPLE & PLACES & PLATFORMS << Justin Sun, 29, founder and CEO of Tron (cryptocurrency platform) and CEO of BitTorrent, spent $4.5 million to have lunch with Berkshire Hathaway chairman and famous billionaire, Warren Buffett, … [Continue reading]
Talk about wanting a high open rate! That's the objective of the U.S. Census, a massive undertaking that's already begun in remote Alaskan territory. The U.S. Census is decennial—conducted once every 10 years—to measure a changing America. … [Continue reading]
Meet Jarrod Lyman. He's the senior communications specialist for Oregon’s Mt. Hood Territory. "That title is government-speak for the guy who handles social strategy and web content," he says. Jarrod has been in the DMO world for nearly two … [Continue reading]
Honestly. Super Bowl ads now run up to $5.6 million for a 30-second spot. Adweek reports that Fox Sports sold out of inventory for advertising's biggest day back in November, netting a record-breaking $400 million. Who dished out the cash? … [Continue reading]
International marketing is only for DMOs and attractions with a big budget, right? Nope, wrong. There's a place for marketers with small-to-medium-sized resources to get the tools, research, and insights to initiate or enhance global marketing … [Continue reading]
