David Chastain, VP – Travel & Tourism at Epsilon-Conversant shares a blog post, “What is the Difference Between 1st and 3rd Party Cookies?”
David says, “Third-party deprecation is a huge issue for destinations, but I find that many do not fully understand all the implications. Readers might find this article interesting; it clearly outlines the differences between first- and third-party cookies and what it means for advertisers.”
Today, users are demanding greater privacy, which includes transparency, choice and control over how their data is used. That’s why Google has announced that it will phase out third-party cookies on Chrome browsers by 2022. — Epsilon Marketing
Feeling confused about cookies crumbling?