![Smiling jet](https://thetravelvertical.com/wp-content/uploads/2019/02/images.jpg)
To help brands fine-tune their marketing messages on the platform, Pinterest has categorized these “travel pinners” into five personas.
- the Group Vacationer
- the Culture Chaser
- the Spa Sojourner
the Adventure Lover- the Eating Explorer
DMOs might have a look at the 2018 “Pinterest 100 for 2019”
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