Inside Social Media’s Black Market: ‘The Follower Factory’
A shocking investigative report from The New York Times sends ripples through the industry and launches an investigation by New York Attorney General. Read more.
Irish Hotel Publicly Shames Social Media Influencer for Requesting a Free Stay
Next time you’re in Dublin, Ireland, pop in for a pint — and interesting conversation — at The White Moose Cafe. The owner has a thing or two to say about social media influencers, attracting more attention than they ever could. Read more.
Guest Post Suggests Macro-Influencers are the New Macro
Quality over quantity. Social media agency Sparkloft Media talks about engagement in campaigns with niche market influencers. Read more.
Here We Go Again: Florida, West Virginia Governors Call for Tourism Budget Increases
West Virginia tourism currently has $7 million and wants to nearly triple that to $20 million. Florida tourism fought hard for every penny of its current $76 million and wants $100 million while some legislators are suggesting $50 million. Read more.
NYC, LA, and SF Rank in Top 10 Cities in Latest Global Poll
Three American cities get high scores for the six P’s: Presence, Place, Prerequisites, People, Pulse, Potential. Read more.