Have you noticed that studies aren’t consistent in answering the question: when is the best time to send an email?
Some email campaigns are B2B, some are B2C, and they may define success differently – some look for open rates, others look at click throughs, and yet others are counting actual responses.
Convince & Convert, founded by digital marketing expert Jay Baer, extrapolated information resulting from a number of different studies and came up with this guide for the best time and day based on the audience and intended action. Read more here.
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