Getting beyond its image as a place for primary school trips to see the Liberty Bell, Visit Philly creates a video series that recognizes a black renaissance in Philadelphia. Native son Tarik “Black Thought” Trotter of The Roots is your guide. Get the story here.
What is the extent of a content strategist’s responsibilities and competencies? Where do content re-use, auditing, templating, traffic analyses, coding, markup, interface design, user profiling and other skills come into the job? Read more here.
What do they think of POTUS? See 28 information-packed slides—a portion of this study—illustrating an overview of international travelers’ consumer sentiment in 14 key markets. Get the powerpoint here.
Inbound international tourism is down, so the goal of 100 million by 2021 has gone into the round file. To have a closer look into the latest strategies in the top tier overseas markets plus Canada and Mexico, click here.
Scandinavia does it again. This time, it’s VisitOSLO that’s come up with an innovative approach. Steal this idea? Check it out here.
The 18th Annual eTourism Summit is Sold Out. If you’re unable to join us, keep reading The Travel Vertical. We’ll publish excerpts, highlights, guest posts, and takeaways from the event. Follow us on Facebook and Twitter #eTS17.