![Oklahoma tourism](https://thetravelvertical.com/wp-content/uploads/2019/08/16195937_10154291699138997_2861430652836942044_n.jpg)
Spoiler alert. With a total of 2.8 million visits—an average of more than 950,000 website visits each month during Quarter 2—Oklahoma took over from top-ranked California in website traffic, also beating out Florida, Michigan and Colorado.
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Most engagement? Alaska.
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Everybody Wants to Know
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Which of the official state tourism websites gets the most traffic? TwoSix Digital to the rescue with the second installation of the state-by-state rankings by:
- total traffic
- average monthly visits
- share of mobile vs. desktop
- pages per visit
- average visit duration
- bounce rate
Find out how your state ranks. Here’s a link to the study from Quarter 1 in case you missed it. And, the busy summer planning results, up 7% overall, for Quarter 2, found here.
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