The big numbers of China’s travel-related internet purchasing keep getting bigger.
Data from iResearch shows that China’s online travel sector was up 34.3% in 2016 to reach 602.6 billion Yuan and is projected to increase another 20.6% this year on its way to one trillion Yuan in 2019.
Data from China Internet Network Information Center (CNNIC) indicates the number of consumers who made a travel reservation via digital totaled 299.2 million in 2016, up 15.3% over 2015.
Note: The US Department of Commerce indicates that China became the #3 ranked overseas market in 2015 and will become the #1 overseas market and #3 overall behind either Mexico or Canada by the end of 2021 by pushing both the United Kingdom and Japan down one slot.
To view two simple charts relating to the online surge as well as the Chinese trend toward diminishing separate flight and hotel reservations in favor of comprehensive online travel products and services, click here.