Dive into content marketing; it’s evolving fast, so we should be building plans not just for 2017, but for 2018 and beyond.
- We’re getting better at content marketing.
- Mobile devices get more traffic than desktops.
- Facebook is the 800-pound gorilla in the room.
- Visual content is so fundamentally important.
- Video is a mega-trend across the internet.
- User-generated content is the most trustworthy.
- Paid promotion is a fact of life.
- Personalization is the way to attract away from the competition.
Read on in more detail here.