Visit St. Pete/Clearwater Grabs Attention in a Chilly Chicago
Annual mid-winter out-of-market activations keep VSPC top-of-mind with more than just advertising in this major domestic feeder city. Read more and see the video here.
Facebook Quietly Launches a ‘City Guides’ and Booking Feature
From this week, City Guides is being rolled out via the iOS app’s ‘Explore’ tab to recommend major cities’ hotels and places to visit, as well as a booking function. Read more here.
Amazon and Pinterest Poised to Challenge Google’s Dominance in Search Ad Market
Observers say the gigantic search advertising market has stagnated in recent years while Amazon and Pinterest find opportunities to carve out a piece of the pie via shopping and images. Read more here.
Digital Agencies Weigh In On Snapchat’s Future as a Brand Platform
Sorry…But, with more than 150 million daily users and 235 million monthly users plus a huge IPO, you can’t ignore Snapchat anymore. What does Snapchat’s future look like as an advertising platform? Experts chime in here.
Transitions: DMOs and Agencies You Know
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