Come geek out with us at a new workshop, Marketing Analytica, at the Oct. 9th Pre-Conference Day for eTourism Summit. We’re doing a deep dive into data, analytics, research, vendors and more. Get the geek deets here.
DMOs are strategizing around Buffalo wings, Chicago pizza, Florida Key lime pie, and more. It’s a winner, since we all love eating. Every destination has a secret sauce, but a well-thought-out strategy must always be in the mix. Read more here.
Facebook is closing up their “partner categories” next week. Advertisers are already voicing opinions on what that means for its targeting capabilities going forward. Get some of the facts here.
There are Instagram marketing-focused features that you cannot access without a business profile. It takes five minutes; has everybody made the switch? Check out the why’s and how’s here.
Take it from Neil. Google algorithms don’t really matter…(because they do, but you can’t do anything about them…) Here’s what you can do, even though it involves carving out some time for boring housekeeping duty. Read more here.