The latest Economic Impact Report (EIR) from World Travel & Tourism Council reveals the Travel & Tourism sector is expected to create nearly 126 million new jobs within the next decade. The bullish forecast from WTTC also shows the sector will be a driving force of the global economic recovery, creating one in three of all new jobs.
Let’s hope they’re right.
The EIR report shows Travel & Tourism’s GDP is forecasted to grow at an average rate of 5.8% annually between 2022-2032, outstripping the 2.7% growth rate for global economy, to reach $14.6 trillion (11.3% of the total global economy). The report also shows global Travel & Tourism GDP could reach pre-pandemic levels by 2023 — just 0.1% below 2019 levels. The sector’s contribution to GDP is expected to grow a massive 43.7% to almost $8.4 trillion by the end of 2022, amounting to 8.5% of the total global economic GDP, or 13.3% behind 2019 levels.
A report by the American Hotel & Lodging Association and Kalibri Labs found that hotel business travel revenue is expected to be 55% lower in the New York City market this year than in 2019. Read more about recovery in other U.S. cities in the New York Post.
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Colorado Tourism Tallies the Cost of Lost Business
We’re digging out of a big hole.
The coronavirus pandemic cost Colorado’s tourism industry nearly $9 billion in 2020. The latest figures from the Colorado Tourism Office show travel spending dropping to $15.4 billion in 2020, down from a record $24.2 billion in 2019. That’s the lowest tally of visitor spending since the depth of the recession in 2011. (source: The Colorado Sun)
According to two annual state-commissioned reports and the annual report by travel research firm Dean Runyan Associates:
- 31,700 jobs lost, to 149,500 traveler-dependent jobs in 2020 from 181,200 in 2019
- 9.7% decline in earnings by travel-industry workers to $6.7 billion in 2020 from $7.4 billion in 2019
- 31.3% drop in traveler-generated tax revenue, to $1 billion in 2020 from $1.5 billion in 2019, which amounts to $439 million in state taxes and $588 million in local taxes
- 52.3% drop in domestic flights into Colorado, to 5.5 million in 2020 from 11.5 million in 2019
- 73% decline in international travel, to 280,000 in 2020 from more than 1 million in 2019
- Spending on hotels, motels and inns dropped 36% to $3.3 billion in 2020 from $5.2 billion in 2019
- Restaurants and bars saw a 24% decline in spending
- Denver took the hardest hit in 2020, with a 56% decline in traveler spending.