| Issue 2 |
Be a Facebook & Instagram Genius: A Preview of DigMe ’16 Agenda
We’re building a new Facebook Certification course especially for tourism marketers and the FB/IG team will be taking your questions at the Genius Bar. Read more…
Beyond Responsive Mobile Design: Takeaways From UX Testing Panel at eTourism Summit
“A bullet point that says ‘build a responsive site’ is like getting a home inspection back with a bunch of minor repairs and a bullet point that says, ‘Also, build a new house with modern specs.’” – Carson Ward, Clearlink Online Marketing Manager, via Moz.
Check out the mobile site winners from eTourism Summit.
What is Blab? 19 Ways to Use Shiny New Object in Destination and Attraction Marketing
Throw a curveball at your video budget pain point with Blab. When you review these 19 clever ways to use Blab, you’ll think of 19 more without even trying. Read more…
To Fill Rooms, Hotels are Turning to Airbnb
Definitions get fuzzy when an un-hotel room is in a hotel. In an “Aha Moment,” boutique hotels are dumping unsold rooms on to Airbnb. Read more…
Role Reversal: Funky Aussie Hotel Group Performs Reverse Reviews on Guests
Reminding us that the business of travel is the toy department of life, a fun-loving Australian hotel group mixes things up by rating their guests in Reverse Reviews. Do they complain about smelly feet? Read more…
Lessons From Social Media Epic Fails
Miss Universe is a Miss Take? The holidays are a big time for pre-planning posts, ads, blogs and tweets for one or more accounts. What software and human approval systems do you have in place? Read more…
Last Minute Christmas List: Don’t Buy These Books for Your Toughest Competitors
Essential reading for the holidays and beyond. This way to the library to read more...
We’re reporting on the comings and goings of digital marketing staff at DMOs, attractions and agencies specializing in tourism marketing. Read the latest promotions, moves, here…