Content marketing Archives - Page 25 of 33

Cool Tools Roundup: 123 of the Best Content Marketing Tools

May 9, 2016 by Laurie Jo Miller Farr Leave a Comment

Social media strategist and consultant Rebekah Radice lists her three favorite tools:

BuzzSumo for identifying the most popular content
Post Planner for inspiration, curation and organization
SEMRush for finding opportunities and identifying the top keywords driving traffic

Overall, BuzzSumo leads the pack of 123 tools recommended by 40 content marketing pros for distribution, promoting and sharing content, selecting keywords, analyzing results and more tricks of the trade.

Read the rundown on who likes what and why to find out what these recommended tools can do for you. Click here.

Getting Social Media ROI: Facebook Lookalike Audiences

May 1, 2016 by Laurie Jo Miller Farr Leave a Comment

The basics: AgoraPulse provides a refresher on Facebook Lookalike Audiences, reminding us that “Facebook Lookalike Audiences are a two-for-one deal. Why not take more of a good thing – for free?”

If those last two words caught your attention, revisit the Facebook tool that gets good conversion. Find more information here.

11 Easy Ways to Reduce Your Bounce Rate

April 18, 2016 by Laurie Jo Miller Farr Leave a Comment

Q: What’s a good bounce rate?

A: It depends.

In any case, the lower, the better. “Some people even think that bounce rate can influence your search rankings, via Google’s new machine-learning algorithm RankBrain,” says WordStream in a blog post. “So it’s obviously in your interest to optimize this metric.” Here are 11 ways to do that.

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Cool Tools Roundup: 123 of the Best Content Marketing Tools

Getting Social Media ROI: Facebook Lookalike Audiences

11 Easy Ways to Reduce Your Bounce Rate

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