Facebook is testing mid-roll ads for videos as short as 90 seconds. Have they cracked a newer, mobile-first form of video viewing that will be irresistible to media and advertising partners?Find out why Contently is suggesting, “If anyone is going to change digital video and advertising, it’s Facebook.”
Facebook video is unlike TV, digital video, and other formats that advertisers are already comfortable with in almost every way.
Read the article “Facebook may have just ushered in a new era for mobile video” found here.
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