File Under ‘Yikes’: How Facebook Could Force Brands to Pivot to Video
“We’ve seen this type of action before,” writes Contently. Facebook is driving non-video engagement down. Read more here.
A Day in the Life of a Social Media Manager
There’s an awful lot involved in the job description of the person who’s the social and digital voice of a company. We’ll hear from three DMO social media managers with different budgets at #eTS17. Get the task breakdown with comments from the pros here.
Fohr Card Introduces a Service to Identify Bots That Follow Instagram Influencers
You can buy 50,000 followers from bot farms in places like Romania or the Philippines for $200 total. A Follower Health Score tells advertisers and influencers how genuine their Instagram follower numbers really are. Read more here.
Guest Post: Takeaways From Facebook Travel Summit 2017
Facebook just keeps on talking about video. What’s now 50% of all mobile data traffic will be 70% by 2021. Actionable takeaways from the conference are found in an iProspect guest post here.
Funding to Travel Startups Nearly Doubles Over 18 Months
At #eTS17, you’ll be the judges when our latest Shark Tank presenters take to the stage. If you want to know more about the recent flood of investment in travel startups (with outliers like Airbnb and Uber taken aside), click here.