Shiny new objects with particularly good uses in destination and attraction marketing pop up regularly. Four people have a live conversation in a layout that’s reminiscent of Hollywood Squares on TV. In beta now, it’s called Blab. You can host and produce interviews, talk shows, casual hangouts, debates, discussions and live workshops for anyone to view on their screen, even when participants are located across time zones. All Blabs are public.

Industry strategist Catherine Heeg has spelled out some excellent suggestions in “19 Ways to Use Blab in Your Travel and Tourism Marketing.” Potential for DMOs and attractions to use Blab for MICE marketing is especially appealing. Can you suggest some more uses?