HubSpot has published their latest length and character count for just about everything social on the internet. Get the popular, handy reference guide for Facebook, YouTube, LinkedIn, Instagram, Snapchat, Twitter, and blog posts here.
Search Results for: facebook video
Facebook is testing mid-roll ads for videos as short as 90 seconds. Have they cracked a newer, mobile-first form of video viewing that will be irresistible to media and advertising partners?Find out why Contently is suggesting, “If anyone is going to change digital video and advertising, it’s Facebook.”
Facebook video is unlike TV, digital video, and other formats that advertisers are already comfortable with in almost every way.
Read the article “Facebook may have just ushered in a new era for mobile video” found here.
Here’s a good question and a really unhelpful answer.
Q: How long should a video on Facebook be?
A: “The best length for a video is whatever length is required to tell a compelling story that engages people.”- Facebook Product Manager Abhishek Bapna and research scientist Seyoung Park, (computer vision, machine learning).
Tweaking its algorithms again last week, Facebook announced a news feed bump for longer videos that are being watched. Other factors go into Facebook’s distribution decision as well, like whether viewers turn on the sound, go fullscreen, turn on high-def, among other things. And it considers whether or not a video is live.
In related news, Facebook is also adjusting ranking algorithms to promote authentic content “that people consider genuine, and not misleading, sensational, or spammy.”
Facebook’s “Wow” emoji got plenty of use this week — and they coughed up an apology as well. The admission is all about two years of feeding an inflated key metric of video view numbers to advertisers. Read more here.
No kidding…Facebook is paying cold cash to get Vine and YouTube stars, as well as media outlets, to post to Facebook Live.
In June, Facebook VP Nicola Mendelsohn told a Fortune magazine leadership conference that the social network would “definitely” be mobile, and would “probably” be “all video.” She told the London audience that video content on Facebook is growing even more quickly than the company anticipated.
We’ll take a closer look at #eTS16 when:
- “Evaluating Influencers for What They’re Worth” is presented by Jeremy Harvey, VP – Communication & Marketing at Visit Savannah.
- James Zale, VP Digital Marketing, Visit Philadelphia explains how Philly gets massive numbers of eyeballs on their website.
- “How to Evaluate, Negotiate and Measure Influencers Who Want You to Pay-to-Play” is presented by Josh Collins, Digital Communications Manager, Williamson County CVB
- And, bring your questions for Brandon Harper, Client Solutions Manager at Facebook, who will be at #eTS16 to talk about Facebook’s newest platforms and to provide insights about “The Future of Facebook.”
Read more about the Facebook Live investment here.